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UNIT-4
ENTREPRENEURIAL SKILLS-III
Learning Outcomes
• Introduction to Entrepreneurship • Types of Business Activities
• Values that Make an Entrepreneur Successful • Attitude of an Entrepreneur
• Problem-Solving • Generating a Business Idea
• Principles of Idea Creation • Building Business Ideas
• Understanding the Market • Business Planning & Improving Business Growth
A different way of doing business makes an entrepreneur different. A traditional business person runs his venture like
most others. An entrepreneur is a person who tries to satisfy the needs of a customer through unique ideas or business
methods and makes a profit in return. He uses new ideas such as adding variety to products, and services like initiating
home delivery, reducing product cost, new marketing ideas, etc. to add value to his/her business.
Introduction to Entrepreneurship
Entrepreneurship is the process of developing a business plan, starting and running a business with innovation, meeting
customer needs and generating profits.
#Experiential Learning
Video Session
Scan the QR code or visit the following link to watch the video: Entrepreneurship - the
Entrepreneur
https://www.youtube.com/watch?v=q7K9RXqAK6s
Scan the QR code or visit the following link to watch the video: What is an entrepreneur?
https://www.youtube.com/watch?v=92ZmzD70sOU
After watching both the videos, answer the following question:
In the first video, would you call the girl an entrepreneur? Why? Does she have the qualities listed in the
second video?
Entrepreneurial Skills-III 77

