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1.2. LEARNING OBJECTIVES OF EFFECTIVE COMMUNICATION

        Effective communication skills help you deliver a clear and precise message without altering its actual meaning. It
        is a very important skill that helps you develop strong relationships with the people around you in your school and
        at home. Let us learn about main objectives of effective communication skills.


        1.2.1. Development of Interpersonal Skills
        The skills which you use in your everyday life to communicate formally or informally with the people around you
        as an individual or as a group are called interpersonal skills. These skills play a very important role in effective
        communication. People with strong interpersonal skills build better and long-lasting relationships, both at home
        and at work. They help you to communicate with other people under different circumstances.

        1.2.2. Sending, Receiving and Understanding the Message or Information

        Whether  verbal or non-verbal, the message  should be designed well by the sender. The receiver’s job is  to
        understand  the  message in such a  way  that  it matches with  the  intention  of the  sender.  The  receiver  shares
        responsibility with the sender to ensure an effective communication process.

        1.2.3. To Express Effectively with Maximum Efficiency

        Avoid unnecessary words so that precise and meaningful information is delivered to the receiver. Facial expressions,
        eye movement, body posture and gestures are quite effective non-verbal signals that lead to maximum efficiency
        of effective communication.


        1.3. COMMUNICATION CYCLE

        Communication cycle is a process of sending and receiving of messages using verbal or non-verbal methods of
        communication for meaningful interpretation of the message when it passes through a chain of recipients. The
        timing and effectiveness of the communication cycle is based on how long it takes for feedback to be received by
        the initial sender.
        The main elements in the communication cycle are:
           • Sender: The Sender is a person or entity who
          starts the  communication process.  He will
          convey a message with the purpose of passing                 Feedback            Sender
          meaningful information/ideas to others
          involved in the communication cycle.
           • Message:  It is  the information which the   Decoding                                  Ideas/Message
          sender wishes to convey to the receiver. It
          is the subject with  the actual  content of the                     Elements of
          whole process of communication.                                   Communication
           • Encoding: It is the process of converting the
          message into a form which only the intended
          receiver  can  understand  by  converting  the    Receiver                               Encoding
          actual message into symbols, words, actions,
          diagrams.                                                        Communication
                                                                               Channel
           • Communication  Channel:  It is  the media
          through which the sender passes the information to the receiver.
           • Receiver: An individual or a group receiving a message is called receiver.
           • Decoding: It is the interpretation of the message delivered by the sender.
           • Response/Feedback: It is the response given with respect to the message received by the receiver. Feedback
          can be positive or negative, delayed or immediate. It marks the completion of the communication process.



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