Page 26 - KEC Khaitan C8.4 Flipbook
P. 26

TYPES OF E-COMMERCE

                  Buying and selling of goods involves different types of people with different needs. This creates
                  different categories of e-commerce. Let us take a look at these different categories.


                  Business-to-Business (B2B)
                  If a company buys or sells products or services to other companies online through a sales portal,

                  it is known as the business-to-business model of e-commerce.

                  Example: https://www.indiamart.com/, https://www.tradeindia.com/ etc.
























                  Business-to-Consumer (B2C)
                  When a website is established by a company to sell its products and services to consumers, it is
                  known as the business-to-consumer (B2C) model of e-commerce.

                  Example: www.amazon.in, www.voltas.in





















                  Consumer-to-Consumer (C2C)
                  There are various websites that allow buying and selling between the consumers. They offer online

                  auctions where one can buy and sell products.
                  Example: www.quikr.in, www.olx.com, etc.






                   24   Premium Edition-VIII
   21   22   23   24   25   26   27   28   29   30   31