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    PART 3: DESIGNING THE POSTER

                      Sample Poster Design:

                      Step-by-Step Instructions:

                      1.  Set Up the Poster Document

                              Create a new document (24 x 36 inches for a standard poster).
                              Choose a resolution of 300 DPI for high-quality printing.

                      2.  Add Branding Elements

                              Place your logo and brand name at the top or in a prominent position on the poster.
                              Add a call-to-action (e.g., “Shop Now,” “Learn More,” or “Join Us”) to engage the audience.

                      3.  Design Visuals

                              Choose a color scheme that reflects your brand’s image and personality.
                              Use large, clear images that support your message and add visual appeal.

                              Experiment with typography to create a striking visual hierarchy for the poster (e.g., large
                              text for the headline, smaller text for details).

                      4.  Final Adjustments and Review
                              Ensure the text is legible from a distance and the poster is visually balanced.

                              Review for any errors and ensure all the branding elements align.

                      Quick Tips:

                         ∑  Keep the design simple and clear; cluttered designs can confuse the viewer.
                         ∑  Use high contrast between background and text to make information stand out.

                         ∑  Consistency  is key—ensure  the color palette,  fonts, and logo  design  are unified  across  all
                          materials (business card, logo, and poster).

                       116  Premium Edition-VI

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