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    4.  Think and answer.
                        a.  Define branding.

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                        b.  Explain any four types of branding.
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                        c.  What are the characteristics of a good logo?
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                        d.  Define a business card and state its main purpose.

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                        e.  Describe a poster and name the different types of posters.
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                                                                                                       21 st
                     5.  Competency-based/Application-based questions.                               Century   #Critical Thinking
                                                                                                      Skills
                        a.   Your school principal wants to announce the Annual Day with the date and programme schedule.
                           Suggest the poster type that will communicate all details clearly and give a reason for your choice.
                        b.   A mobile  company  wants to  launch a new phone and showcase  its  features,  price  and design.
                           Suggest the correct poster type that will help the company attract customers and explain your
                           reasoning.

                        LAB ACTIVITY                                                          Century   #Technology Literacy
                                                                                                21 st
                                                                                                Skills
                             Create  a simple  logo in Adobe  Illustrator using basic shapes  and colours that  represent  you
                            or your favourite hobby.

                             Design a small business card in Adobe  Illustrator by  adding  your  name,  class and a logo
                            you create.
                             Make a poster  in Adobe  Illustrator for a school event  using  text,  shapes  and  colours  of
                            your choice.

                                                                                                      Adobe Illustrator  43

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