Page 23 - AI Ver 3.0 class 10_Flipbook
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• Receiver: An individual or a group receiving a message is called receiver.
                    • Decoding: It is the interpretation of the message delivered by the sender.

                    • Response/Feedback: It is the response given with respect to the message received by the receiver. Feedback
                   can be positive or negative, delayed or immediate. It marks the completion of the communication process.

                 For Example:
                 Suppose, a Science teacher is teaching the Importance of an Ecosystem. So, the teacher is the sender; the students
                 in the class are the receivers; the lesson on the Importance of an Ecosystem is the message.
                 The teacher explaining the lesson using text, diagrams, symbols are the encoding components of the communication
                 process. The digital presentation using white board is the communication channel to deliver the message. Students
                 decode the message in their own ways and this can be checked through a feedback taken by the teacher in the
                 form of a quick question and answer session before the class ends.

                                            Information/                         Behaviour/
                                                Input                             Output
                                                              The Channel
                                 What I                     speaking, writing,                  What I
                                  mean                     graphic, video, etc.               understand




                                                    Coding    The Message  De-coding



                                      The Sender                                      The Receiver
                                                                At least
                                                             some code in
                                                                common
                                                          Communication Process


                                                                 Sender
                                                                sends a
                                    Giving Information          message

                                                          Message
                                                         (Encoding)
                                Sender                                           A Channel      Receiver
                                                          channel
                                          Communication                          is used to
                                            starts with                          transfer the
                                              sender                              message


                                                                       Reply to Sender
                                                                         (Encoding)

                                                                          Message
                                                   Receiver    Channel                  Receiving Information
                                                 replies to the         is received by
                                                                         the receiver
                                                    sender

                                                        Elements of Communication








                                                                                       Communication Skills-II  21
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