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• Concise: The message should be short and precise. Instead of using long sentences or paragraphs, we should
focus on short sentences to convey our message.
• Concrete: The content should be clear in words with the direct focus on the message.
• Correct: The use of correct words, sentences, and grammar in whichever language you follow to communicate
is very important.
• Coherent: The content of the message should stick to the topic and should flow in a sequence that makes sense.
• Complete: The message should be complete with all the required information for a necessary action.
• Courteous: The message should be ethically and politely conveyed, with no hidden insult or aggravated tone.
Types of Communication
There are mainly three types of communication: verbal, non-verbal, and visual. Let us discuss these in detail.
Verbal
Verbal Communication is using the words, sentences, and grammar of a specific language that can be spoken or
written to share information with other people or an organisation. It is the most common method of communication.
Proper body language, voice modulation, and polite tone enhance the impact of verbal communication.
Types of Verbal Communication
There are two kinds of verbal communication: Oral and Written.
Oral or Spoken Communication
Oral communication is communication using spoken words in an interactive way to
share ideas or information. It can be a direct face-to-face conversation or a telephonic
conversation.
Doing a presentation in a conference, conversing across a round table conference, or
speaking to address the audience giving lectures by a teacher in a class are all examples
of oral or spoken communication.
Following are the advantages of oral communication:
• Direct and interactive method of communication where the impact is spontaneous.
• It is time saving.
• Easy way to exchange ideas.
Following are the disadvantages of oral communication:
• It is less authentic as it is an informal way of communication.
• It is sometimes unproductive.
• If a common language is not a medium, then, using some words may have different meanings in different
languages, which may alter the actual meaning of the message you wish to communicate.
Written Communication
Written communication is communication using written words to share ideas or information. Sending short
messages through phones, writing letters, sending emails, making notes, or writing down speech to communicate,
spreading information through books and magazines are a few examples of written communication.
Following are the advantages of written communication:
• It is an effective way of communication where the message can be stored for future references.
• It is impact-full and effective.
• It is easy to understand and interpret.
Communication Skills-I 15

