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    ethical minds

                      AI-driven automation can improve efficiency, but it must also be fair, ethical and considerate of its
                      impact on jobs.

                     AI IN ENTERTAINMENT

                     AI is  transforming  the  entertainment  industry by
                     changing  the  way  content  is  produced,  selected,
                     shared and enjoyed. AI is being used in many areas,
                     including writing scripts, editing videos, recommending
                     personalised  content  and creating  interactive

                     experiences.  These abilities  are improving  both the
                     efficiency  and creativity  of how media  is  made  and
                     consumed. Some key ways AI is used in entertainment:

                        Content recommendations: AI helps platforms suggest content based on user preferences.
                        For example, streaming services use AI to recommend films, series or songs that match a
                        user’s interests.
                        The system studies what a person watches or listens to and suggests similar content, making

                        it easier to find enjoyable entertainment.
                       Video games: AI plays a major role in modern video games. It controls the behaviour of Non-Player

                        Characters (NPCs), making them act intelligently and respond to players in realistic ways.
                        AI can also adjust the difficulty level of a game based on the player’s skill, creating a more
                        enjoyable gaming experience.
                        Music creation: AI is capable of composing music and generating new tunes. It can analyse
                        different styles of music and create songs in similar patterns. Some artists also use AI tools to

                        enhance sound quality and experiment with new musical ideas.
                       Animation and visual effects: AI helps in creating realistic animations and visual effects

                        in films and television shows. It can generate lifelike characters, improve graphics and
                        automate complex animation processes, making production faster and more efficient.

                  Checkpoint        Fill in the blanks.

                      1.  AI-powered               tutors act like personal teachers.
                        2.  The              industry provides services rather than goods.

                         3.  AI is helping farmers make better decisions, save time and increase           .
                           4.               services use AI to recommend films.

                                                                                                  AI in Industries    35

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