Basic HTML Version

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    BRIDGE BACK
                       1.  What are some common ways to improve the appearance of a web page?

                       2.  Discuss with your teacher which HTML tags are used to embed multimedia content on a web page.

                      You are already familiar with basic HTML formatting using tags and attributes. You also learnt
                      about styling using CSS. In this chapter, you are going to learn how you can add links, images and

                      insert videos and audio in web pages.

                             HYPERLINKS

                      A website is a collection of web pages. These web pages are linked with the help of a feature of
                      HTML called a hyperlink.

                      An HTML link or hyperlink, contains a URL and lets you jump from one web page to another.
                      It can be text, an image or a button and typically navigates between pages on the same site or
                      to different websites.

                      In browsers, links appear as underlined blue text when unvisited and purple after being clicked.
                      You can also use the Tab key to focus on a link and Enter to open it. When hovering over it, the
                      mouse pointer turns into a hand. HTML supports two types of links:

                          Internal linking connects sections within a web page. For example, a table of contents with
                         links at the top allows readers to jump to sections, bypassing the need to scroll.

                          External  linking connects  your page  to  another,  either  on your local disk  or the Internet.
                         It directs visitors to additional resources on other sites, useful for sharing sources or references
                         in blogs or research papers.

                      ANCHOR TAG
                      The Anchor tag is used to insert hyperlinks in HTML. It is a container tag. You can place images,

                      text, audio, video or buttons between opening and closing tags.
                      The following table summarises the attributes that can be used along with this tag to create
                      hyperlinks:

                        Attribute Name                  Value                                Description

                       HREF                 URL                             It is also known as  Hypertext Reference.
                                                                            It contains the URL to which the hyperlink
                                                                            points. It can be an external or internal link.

                       TARGET               _blank, _self, _parent, _top    It is used to define where to open the new
                                                                            web page.

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