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Page 32 - Cyber Safety C-8
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    The description of these footprints are as follows:

                          Active digital footprint: This includes the data that individuals
                         intentionally share or create online. Examples include:
                              Social media posts

                              Blog entries or articles

                              Comments or reviews on websites
                               Photos  or videos shared  on  platforms  like  Facebook,
                             Instagram, or YouTube

                              Emails and messages

                          Passive digital  footprint: This refers to  the  data  collected
                         automatically  without  the user’s  direct  input.  Examples
                         include:

                               Browsing history, which shows the websites visited

                              IP address and location data
                              Search history and online shopping behaviour

                               Tracking cookies used by websites to collect data on users

                      Both active and passive footprints contribute to an individual’s
                      digital presence, which can be used by others, including employers, marketers, and even malicious
                      actors, to form an understanding of the person or their habits.
                      A digital footprint can be either positive or negative. A positive digital footprint is created when

                      creative projects or achievements are shared online, or when engagement takes place by liking
                      others’ posts. It reflects a responsible online presence in which thoughtful, constructive content
                      about personal or professional abilities is published, and participation in civil discussions occurs.

                      A negative digital footprint results from unfavourable online behaviour or content that may harm
                      a person’s reputation. This can include offensive social media posts, hurtful comments, or even
                      details of past legal issues.
                      Colleges and employers often check an individual’s digital footprint as part of the recruitment

                      or admissions process. A respectful and responsible online presence can create opportunities.
                      However, unprofessional photos, harmful posts, and negative comments can easily damage an
                      online reputation and affect personal and professional prospects.

                      For example:  In 2017, Harvard took  back  admission  offers from at  least  ten  students  after
                      discovering that they had shared offensive memes and messages in a private Facebook group.
                      Read more about this by going through the following link:
                      Harvard Rescinds  Acceptances  for At  Least  Ten Students  for Obscene  Memes  -

                      https://www.thecrimson.com/article/2017/6/5/2021-offers-rescinded-memes/

                       30   Computer Science - VIII

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