Page 179 - Design Thinking C11
P. 179

(c) Design Plan for Departure Gates:
                           •   Type of Signage: Directional Signage

                           •   Content:
                               ° Text: “Gates A1-A10” with an arrow pointing in the direction of the respective gate.

                               ° Icons: An airplane symbol to indicate departure gates.
                               °  Colour Scheme: Use blue background with white text and icons for high visibility and to align
                                 with international airport signage standards.
                               °  Placement: Place signs at key decision points such as intersections, elevators, and escalators. Ensure
                                 signs are at eye level and repeated at regular intervals along the route to reinforce direction.
                         (d)  Conduct usability testing by inviting a diverse group of travellers to navigate the airport using the new
                           signage.
                           •   Use surveys and interviews to gather feedback on the clarity, visibility, and overall effectiveness of the
                              signage.
                           •   Observe user interactions with the signage to identify any areas of confusion or difficulty.
                           •   Analyse feedback to identify common issues or suggestions.

                           •   Make iterative improvements to the signage design based on user input.
                           •   Re-test the revised signage with a new group of travellers to ensure the changes have addressed the
                              initial concerns.



                 I.  Multiple Choice Questions.

                     1.  What does the term “Information Design” primarily focus on?
                         (a)  Creating visual art                                                             Unsolved Questions
                         (b)  Displaying information in an understandable style

                         (c)  Writing lengthy texts
                         (d)  Designing computer hardware
                     2.  Which of the following is NOT an example of information design usage?

                         (a)  Television advertising               (b)  Safety posters
                         (c)  Architectural blueprints             (d)  Novels
                     3.  What is the primary purpose of information design?

                         (a)  To create decorative pieces
                         (b)   To assist individuals in understanding complicated concepts, solving issues, and completing activities
                         (c)  To entertain the audience
                         (d)  To confuse readers with complex information

                     4.  What does a good information design ensure about the data collected?
                         (a)  It is always entertaining
                         (b)  It is relevant and aligned with the goals of the project or research

                         (c)  It is colourful
                         (d)  It is hidden from the audience

                                                                                   Fundamentals of  Information Design
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