Page 212 - Design Thinking C11

What is SCAMPER?
SCAMPER is a creative thinking tool that helps you come up with new ideas or improve existing ones. It gives
you a set of questions or prompts that push you to look at a product, service, or idea from different angles.
Sometimes, we get stuck thinking in just one way. SCAMPER breaks that pattern by helping you explore
seven different ways to rethink, improve, or reinvent something. Each letter in the word SCAMPER stands for
a different action:

S C A M P E R

Put to
Substitute Combine Adapt Modify Eliminate Reverse
another use

Deconstruct
Use the
Replace Put different Update the Change or change
something components product to the form, product for Remove the order,
that doesn’t together for new user material, or something unnecessary layout,
it was not
elements
work well efficiency preferences size. sequence of
designed for
elements.

By asking SCAMPER-style questions, you can improve everyday items, solve design problems, or even create
something completely new!
Let us use SCAMPER to think about our problem. Here are a few sample SCAMPER ideas:

Technique Idea

Substitute Use Velcro straps instead of zippers
Combine Add charger + USB holder + notebook section

Adapt Inspired by roll-up pencil cases or jewelry boxes

Modify Make it foldable with magnetic flaps
Put to another use Can be used while traveling or in class

Eliminate No hard shells to reduce weight
Reverse Open from both ends for quick access

Thus, by using this technique one can explore and consider several alternative ways to solve the problem at
hand just like we did in this example!

Stage 3: High Fidelity Prototype
To create a basic version of your organizer idea.

(A high-fidelity prototype is a realistic and interactive model of a product, used in later design stages to
closely simulate the final look, feel, and user experience.)

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