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Negative Feedback:  This  form  of  feedback  occurs  when  we  receive  a  response  that  is  negative  or     Concrete: The meaning of the message should be strong, so that the audience can easily understand what
 disproving. This type of feedback holds immense value, as it provides us with opportunities to learn and   the message wants to convey.
 enhance our performance. For example, you  forget to smile at the guests when you talk to them.    Correct:  The  communication  should  be  error  free.  One  should  always  convey  right  things  without
                   misleading the audience.
   No Feedback: It is also a feedback in itself which indicates disagreement of ideas.
                    Clarity: While communicating, be clear about the goal of the message. Be sure about the purpose of
 A Good Feedback   communicating with the audience.
 Good feedback is always:    Coherent: All points of the message should connect to each other and be relevant to the main topic.

   Specific: Avoid general remarks and observations. Try to explain your points with examples. Providing     Complete:  The  message  should  convey  all  facts  required  by  the  audience.  Always  give  additional
 choices instead of simply making suggestions lets the person receiving the feedback decide how to use it.   information wherever required so that there is no question left in the mind of the receiver.
                    Courteous: The communication should be honest, respectful, and friendly. There should not be any hidden
   Timely: Feedback becomes less impactful if it is delayed too long; thus, promptness is essential.
                   insults or passive aggressive tones that indicate rudeness.
   Polite: Although sharing feedback is crucial, the person who is the receiver should not feel offended by the
 words used in feedback.   BARRIERS IN EFFECTIVE COMMUNICATION

   Continuing Support: Feedback-sharing needs to be a regular process. After giving comments, let the
                 The process of communication has multiple barriers. Barriers are obstacles or difficulties that come in the
 recipients know that you are available to assist.  way of communication. They are the hurdles or problems that affect the transmission of information from
                 the  sender  to  the  receiver  in  the  communication  process.  The
 Importance of Feedback
                 barriers in the communication process are a major reason for the
 Feedback is like a backbone in the entire process of communication. It is important as:
                 failure of communication. No matter what the nature of obstacles
   It Validates Effective Listening: Feedback ensures that the message has been comprehended and adds   in communication is, all the obstacles are clubbed under a common
 value to the communication exchange.  label, i.e., “NOISE”.
   It Motivates: Feedback serves as a source of motivation, encouraging individuals to strengthen professional
                 Noise is an undesirable input due to which communication barriers enter the communication process and
 relationships and maintain positive contributions.
                 cause distortion of the message.
   It is Always There: Feedback is inherent in every interaction, continuously shaping understanding and
 mutual exchange.  Types of Barriers
   It Boosts Learning: Feedback is important to remain focussed on goals, plan better and develop improved   Following are the common types of barriers in communication:
 products and services.    Interpersonal Barrier: This type of barrier occurs when the sender’s message is received differently from
   It Improves Performance: Feedback can help to make better decisions to improve and increase performance.  how it was intended. Also, it becomes very difficult to communicate with someone who is not willing to
                   talk or express their feelings and views. Feeling nervous or anxious in social situations can prevent effective
 SESSION  5  Barriers to Effective Communication  communication.
                    Organisational  Barrier:  Organisations  have  hierarchies  that  adhere  to  performance  standards,  rules,
 Effective communication is the clear and accurate exchange of information where the sender’s message is
                   regulations,  procedures,  policies,  and  behavioural  norms.  These  elements  can  hinder  the  free  flow
 understood as intended by the receiver. It involves active listening, clarity, and appropriate feedback.
                   of  communication  within  the  organisation  and  must  be  effectively  managed.  Superior-subordinate
 PRINCIPLES OF EFFECTIVE COMMUNICATION  relationships in a formal organisational structure can obstruct open communication. Additionally, stringent
                   rules can make it challenging for employees to communicate with their peers.
 Communication is a basic need for human. We learned about different types of communication, like verbal,
                    Linguistic Barrier: The inability to communicate effectively due to language differences is referred to as a
 non-verbal, and visual. However, all these types of communication can only be effective if the 7Cs (Clear,
                   language barrier. Language barriers are among the most frequent obstacles to communication, leading to
 Concise, Concrete, Correct, Coherent, Complete, and Courteous) of communication are followed. The absence
                   misunderstandings and misinterpretations. For instance, slang, technical jargon, and regional expressions
 of any of these 7Cs can lead to miscommunication. These 7Cs are also known as principles of communication.
                   can complicate communication.
 7C’s of Communication    Cultural Barrier: Cultural barriers occur when individuals from different cultures struggle to understand

 We must follow the 7C’s rules of communication, which are:  each other’s customs, leading to inconveniences and difficulties. Stereotypical assumptions about others
   Concise: One should stick to the point and keep it short. The human mind gets fed up with lengthy and   based on their cultural backgrounds can cause differences in opinions and become significant obstacles to
 repetitive information. If the message is concise, it will grab the audience’s attention.   effective communication.




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