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In simpler terms, an enterprise is any organised effort to create or provide something valuable. It could be
                 as small as a neighbourhood bakery or as big as a multinational company that sells products worldwide.
                 Enterprises are important because they create jobs, bring new ideas to life, and contribute to making our
                 communities and economy stronger.
                 Recognizing Opportunity
                 Noticing a market need or gap that can be turned into a business. It’s about finding potential where others
                 might not.

                 Start of a Business
                 Turning your business idea into reality by securing resources, funding, and launching your product or service.
 SESSION  1  What is Entrepreneurship?  Growing the Business

                 Expanding your business by increasing offerings, reaching more customers, and improving operations.
 Entrepreneurship is the process where people start new businesses or projects to turn their ideas into reality.   Entrepreneurship and Enterprise
 It goes beyond simply being self-employed; it involves identifying opportunities in the market or society   Entrepreneurship is about taking risks to create something new, while enterprise is the organization needed
 and taking calculated risks to capitalise on them. Entrepreneurs are innovative thinkers who harness their   to make that business work.
 creativity and determination to bring new products, services, or solutions to the world. They are not just
 business owners, but visionaries who envision and execute ideas that can fill gaps in the market or address   Riya’s Journey: From Creative Passion to Successful Jewellery Entrepreneurship
 unmet societal needs.
                 Meet Riya, a creative and artistic teenager who loves designing and crafting
 Entrepreneurship is about more than financial gain; it’s about making a meaningful impact. Entrepreneurs   handmade  jewellery.  Riya noticed  that  many  of  her  friends  and  family
 drive economic progress by fostering competition, innovation, and job opportunities. They are willing to   members admired her jewellery pieces and often asked where they could
 navigate uncertainties and overcome challenges to realise their visions. In this session, we will learn more about   buy similar items. (Recognising opportunity)
 entrepreneurship and enterprise.  At the age of 15, Riya decided to start her own jewellery business. She began

 ENTREPRENEURSHIP  by creating unique necklaces, bracelets, and earrings using beads, stones,
                 and  charms sourced  from  local craft  stores. Riya  set  up  a  small workspace  in her  bedroom and  started
 Entrepreneurship is all about starting and managing a new business or project by bringing fresh ideas to   showcasing her creations on social media platforms like Instagram and Facebook. (Start of a business)
 meet customer needs. It begins with someone identifying an opportunity in the market where they think   Riya’s handmade jewellery quickly gained attention for its craftsmanship and original designs. She received
 they can offer something valuable. Entrepreneurs are the ones who take the lead in turning these ideas into   her first orders from friends and relatives who appreciated the personal touch and quality of her pieces. Riya
 real businesses. They make plans, take risks, and work hard to establish their businesses and introduce their   expanded her product line to include customised jewellery for special occasions such as birthdays, weddings,
 products or services to customers.
                 and holidays. (Growing the business)
 What makes entrepreneurs special, is their creativity and readiness to face challenges. They often deal with   To reach a wider audience, Riya participated in local craft fairs and community events, where she set up a
 issues like finding money to start their business, competing with other companies, and using their resources   booth to display and sell her jewellery. She also collaborated with local boutiques and gift shops to showcase
 wisely. But with determination and effort, they aim not just to make money but also to have a positive impact   her creations on consignment. Riya invested in better tools and materials to improve her craftsmanship and
 on society.     hired a friend to help with packaging and shipping orders. (Entrepreneurship and enterprise)

 Successful entrepreneurship isn’t just about profits; it’s about finding new ways to solve problems and meet   By the time Riya graduated from high school, her jewellery business had become a successful venture. She
 people’s  needs.  Entrepreneurs  help  their  communities  by  creating  jobs,  improving  what’s  available,  and   had not only built a reputation for unique and handmade jewellery but also contributed to her community
 helping the economy grow. They have a big role in shaping how businesses work and making the world a   by supporting local artisans and promoting creativity. Riya’s entrepreneurial journey taught her valuable skills
 better place with their ideas and hard work.  in design, marketing, and customer service, inspiring her to pursue further studies in fashion and business.

 Enterprise      SESSION             2   Role of Entrepreneurship

 An enterprise is like a project or business venture in which people start to meet a specific need in society.
 It could be a new shop selling unique products, a service that helps people in some way, or even a big   Entrepreneurship plays a crucial role in driving economic and social development. By identifying opportunities
 company that makes things we use every day. Enterprises involve planning and using resources wisely to   and creating businesses, entrepreneurs contribute to improved standards of living, optimal resource use, and
 make sure they can achieve their goals and serve their customers well.  competitive pricing for products and services. Their efforts lead to job creation, innovation, and a better
                 quality of life for communities.



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