Page 20 - Web Applications (803) Class 11
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• Ideas/Message: This message can be in the form of an idea or any information a sender wishes to convey.
• Encoding: Sending a message in the form of text, signs, symbols or any other visual which the receiver has to decode
to know its actual meaning.
Feedback Sender
Decoding Ideas/Message
Elements of
Communication
Receiver Encoding
Communication
Channel
• Communication Channel: Is the medium used to deliver a message. So, now we can send messages through e-mail,
voice mail, social websites, etc.
• Receiver: Can be any person, group or an organisation that interprets the message conveyed by a sender. Also a
receiver needs to be smart enough to understand exact meaning of the message sent.
• Decoding: The receiver has to extract the meaning from the text, signs or symbols sent by the sender and find out
its actual meaning.
• Feedback: It is the process in which the receiver and the sender are ensuring that they understood each other
correctly.
7Cs of Communication
Communication is a two-way exchange of information, i.e. give and take. Speaking and writing to someone are examples
of giving information. Reading and listening to someone are examples of taking information. Following the basic
principles of professional communication skills will enable effective communication. Following are the 7Cs of effective
communication:
Concise
Clear Concrete
Avoid complex words & Keep it to the point. Avoid Be specific. Use facts & figures
filler words like 'basically',
phrases to support your message
'like', etc.
Correct Coherent Complete
Use correct spellings, Use words that make sense. The message should contain
grammar and language Stick to the main topic all the information
Courteous
Be polite and respectful
18 Touchpad Web Applications-XI

