Page 24 - Web Applications (803) Class 11
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•  Visual communication increases the credibility of the message since “seeing is believing”.
              •   Visual communication is free from language and cultural barriers. Therefore, it is effective for a diverse audience.
              •    Visual communication is easy to interpret and present since pictorial representation of data is easy to convey.


              Disadvantages of Visual Communication
              Some of the disadvantages of visual communication are:
              •   Methods of communication are costly.

              •   Sometime visual presentation of information becomes complex.

              •   This method of communication is considered as an incomplete method.


                        Task



                Write a persuasive essay discussing the importance of environmental conservation and its impact on future generations.









                      Communication Styles

              A ‘style’ of communication includes verbal as well as non-verbal skills. If you use the correct communication style,
              your communication will be more effective because others can clearly understand your words and answer you
              better. There are mainly four styles of communication:


                                Passive/Submissive                                 Passive Aggressive

                      Emotionally dishonest, indirect, denies self        Emotionally dishonest, self-enhancing at
                                      needs                                          others' expense







                                    Aggressive                                         Assertive
                      Inappropriately honest, blaming, attacking       Appropriately honest, expressive, self-confident



              Let us learn bout them in detail.


              Passive/Submissive Communication
              This communication style is mostly practiced by introvert people. This involves:
              •  Being submissive and not expressing your opinion so as to avoid conflict.

              •  Staying quiet despite being criticised.
              •  Being apologetic even when not at fault.

              •  Uncomfortable body language depicting lack of confidence.


                     22     Touchpad Web Applications-XI
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