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Ð ÐWritten Communication: It refers to the process of conveying your message through written language.
Advantages of Verbal Communication
Some of the advantages of verbal communication are:
Ð ÐSaves a lot of time and money.
Ð ÐThis mode of communication is convenient to use since it is quick in obtaining feedback from receiver.
Ð ÐIn case of written communication, the information conveyed can be saved for future use such as for production of
evidence.
Ð ÐGood oratory skills are very useful for persuasion or convincing especially in marketing business.
Disadvantages of Verbal Communication
Some of the disadvantages of verbal communication are:
Ð ÐVerbal Communication becomes very difficult in case of language barrier or noise between sender and receiver.
Ð ÐIn case of oral communication, long messages are difficult to memorise and it might become confusing. Although
written communication may overcome this problem but it might become boring in case of long piece of text.
Ð ÐIt is necessary to think before you speak since words once spoken cannot be taken back. This might hurt sentiments
of others.
Non-Verbal Communication
Non-verbal communication is the transmission of a message without using words. We send signals and messages to
others through our expressions, gestures and body posture.
Communication Skills-III 21

